Buyer journeys with e-commerce businesses have been evolving rapidly. To keep up, businesses need to think innovatively. The regular buyer has become used to free shipping for over a certain amount spent from major e-commerce sites, being able to track their parcels from order to despatch, to delivery and often with same-week turnarounds. This is all well and good for the giants in the industry, but it has set some tall expectations in terms of tracking, delivery prices and swiftness for small businesses or SMEs.
Tracking your deliveries is no longer a feature only available to larger trades, it is now easier for smaller businesses to also jump on the bandwagon. By living up to shopper expectations, smaller businesses can create a remarkable customer experience that converts shoppers into loyal, lifetime customers.
Therefore, here at Mango Logistics, we recognise that retailers should continually improve their shipping approach and modernise their fulfilment and delivery methods.
Typically, new businesses start by using the most familiar delivery vendors. Giants in the industry, like Hermes, UPS and FedEx feel established, and when starting out, although more expensive, it feels like the better option. As a small business, the volume of your sales may not be high enough to warrant the costs that come with these big name companies. Nevertheless, as your business expands, you will need to choose a cost-effective delivery method, and this might mean, arranging a multi-vendor delivery arrangement to ensure quicker deliveries at a rational price. Mango Logistics have been approached by such companies looking for cost-effective delivery services that can be tracked always.
Technology has made it much easier for e-commerce companies to manage the whole delivery process. Businesses, big and small can monitor and track deliveries at every stage of the journey that allows businesses to keep customers informed.
But the amplified awareness of deliveries isn’t only beneficial for the customer. It also safeguards the company and it ensures it isn’t held liable for delays, mistakes or damage that occurs once a product has been shipped.
Ultimately, it is the customer’s expectations that should be at the centre of every delivery decision you make. A logistics company that saves you money in the short term but isolates your customer with poor service will eventually cost your e-commerce business customers, and money, in the long term.
Offering delivery tracking has turned out to be an e-commerce best practice. It’s also a simple way of providing excellent customer service, with added benefits for your company as well:
Tracking deliveries needn’t be a difficult process. If you are feeling overwhelmed at the thought of inserting coding to track deliveries or logistics on how to do this, then you don’t have to do it all yourself.
Choose a reliable company, such as Mango Logistics; we track our deliveries and this is the reason why so many e-commerce businesses trust us to deliver their items in a timely and efficient manner.
Why not contact us to discuss your e-commerce delivery strategy today?
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With Mango’s same day delivery solutions, you can be confident your packages get where they need to be quickly and safely.
We take real pride and care in providing a friendly and bespoke courier service for our clients.
Our worldwide express courier service offers you fast, efficient, and fully tracked deliveries. For more time critical parcels, we can provide timed deliveries to over 200 destinations worldwide. We also offer a worldwide economy delivery service for larger or less urgent deliveries.
We can store and manage your goods for you, right here in central London. From simply storing office furniture to pick packing and stock inventory management, we can do it all, short term or long term.
Mango Logistics Group is one of London’s best-loved courier and storage companies. Based minutes away from London Bridge/Tower Bridge, the group is made up of three companies, Mango Couriers, Mango Storage and Mango International which individually and collectively offer bespoke logistics solutions to a varying number of industries